Libral Traders was incorporated in 1994 with two Directors Mr. Vivek Jaipuria and Mr. Manu Jaipuria and two Executives Mr. Yash Jaipuria and Mr. Uday Jaipuria, all four brothers. Since then, the company has been involved in importing all kinds of material used in the field of Dental & Surgical specially Orthodontics. Today, Libral is known in the Indian market as a leading company for supplying highest quality of Orthodontic as well as Dental & Surgical products for dental & medical professionals.

About the company

Libral is a wholly owned family company by the Business family of Jaipuria’s which has completed 150 years now. Libral Traders with its headquarters in New Delhi, the Capital of India has its branch offices at Mumbai - considered the Business Capital of India, Bangalore - where we have the country’s major dental universities institutions and Chennai – One of the most important cosmopolitan city in South India.

Our company has its own city delivery service and uses all forms of reliable transport for the rest of the country. With a state-of-the-art warehousing system with full “Cold Storage’ facilities for sensitive consumable products, we make sure that the goods reach our customers in a perfectly usable conditions.

Libral also have all the latest equipment for communication i.e. high speed Internet for browsing and emails on highly upgraded computers and 24 hours fax servcies. Libral’s website is one of the most comprehensive online ordering engines with secure a gateways.

Most of our co-operations with international manufacturer’s are on an exclusive basis. We generally participate in all leading dental conferences in India. We cover the entire Indian Sub-Continent except Pakistan for our sales. We also have very good tie-ups as a major supplier for all the major dental schools, institutions, dental hospitals and dealers.

Growth:
The company has been growing at a rate of almost 25% per annum for the past 5 years. We expect to increase the rate per annum growth in the coming years.

The people behind the success:
Mr. R.C. Jaipuria, head of our family guides everybody connected with this business in all day-to-day activities.

Libral Traders has a team of experienced sales executives, storekeepers and delivery boys. We have a strong dealer network in almost every major (and smaller) city of India. All external sales and internal sales staff are fully trained and are proud to be recognized by the dental profession as well-informed dental detailers and not just order-takers. The collective effort of all these people has helped Libral emerge as a market leader in the Indian Dental Market.


Libral Traders Objectives:
To supply products of the highest quality to the dental profession
To offer a second-to none- service
To provide the end-user with professional and pertinent product information and education
To carry a full stocks of products and provide constant and reliable on-time deliveries
To maintain close, professional and friendly communication with the dental profession
To seek out and provide state-of-the-art products
To maintain a level of expertise to ensure innovative and pro-active marketing strategies and techniques
To continually service and grow contacts with all leading Indian dental universities, dental hospitals and dental institutions.

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